Modeling

 

Custom predictive models built by experienced data scientists and campaign strategists

From local-level issue advocacy to national races, our custom-built predictive models can help you identify the individuals to contact.

Building the model that fits your needs

Our team has years of experience building a variety of tools.

  • Electoral models

    • Candidate and ballot measure support

    • Turnout

    • Persuasion

    • Ballot return date

    • Vote method

  • Advocacy models

    • Issue support

    • Fundraising

    • Activist recruitment

    • Lookalike

What makes our modeling solution different

  • Higher accuracy through advanced modeling algorithms and methodology

  • More efficient and cost-effective data collection through in-house survey tools

  • Extensive campaign targeting experience on local, state, and national races

  • Access to dynamically updated national voter file and consumer analytics data

  • Personalized support to integrate models into campaign strategy

 

Learn more about our approach to turnout models and how our turnout model performed in 2020.

Our process

  • 1.

    Develop plan

  • 2.

    Collect data

  • 3.

    Build model

  • 4.

    Deliver scores

  • 5.

    Apply results

National models in all 50 states + DC

On a subscription basis, gain access to national models on demographics, issue preference, and voting behavior. We’ll also provide guidance on how to best leverage these models to enhance your targeting strategy and analytics.

More ways we can help you

  • Polling

    Reach key audiences and answer the most important questions

  • Data-Driven Strategy

    Turn numbers into actionable insights

Find the right people. Start by getting in touch.

 

Our expert team will create data analytics, polling, or strategy solutions purposefully designed to achieve your goals.